(1 中国科学院心理研究所，行为科学重点实验室，北京100101) (2 中国科学院大学，心理学系，北京100049)
(3 University of South Dakota, SD 57069, 美国) ( 4 浙江大学，心理科学研究中心，杭州310028)
(5 浙江大学，心理与行为科学系，杭州310028)
Decision Making in the Environment of Internet Mass Information: challenge
and response pattern
HUANG Yuan-na1,2; WEI Zi-han1,2; SHEN Si-chu1,2; WANG Xiao-tian3*; GE Lie-zhong4*; HE Gui-bing5*; LI Shu1,2*
(1 CAS Key Laboratory of Behavioral Science, Institute of Psychology, Beijing, 100101, China) （2 University of
Chinese Academy of Sciences, Department of Psychology, Beijing, 100049, China） (3 University of South Dakota, SD
57069, the United States) (4 Center for Psychological Science, Zhejiang University, Hangzhou 310028, China)（5
Department of Psychology and Behavioral Sciences, Zhejiang University, Hangzhou 310028, China）
Abstract：The internet has boosted humankind into an era of information explosion. The gap
between fixed brain capacity and booming internet information raises an unprecedented challenge
to human judgment and decision-making. It concerns everyone of us, but there is no ready
solution to this challenge with our current knowledge system. Thus, we try to structure an
“in-brain and extra-brain” bionic model to deal with the extensive amount of Internet information
by simulating the alternating ecological patterns of “disorderly individual actions” and “orderly
group actions” that animals, such as fish, birds, and insects, exhibit. This research project plans to
study human decision making in the context of Internet massive information. We examine how
people utilize the two brains (brain and the internet) and three systems (heuristic, analysis, and
network systems) to make ecologically rational decisions, adapt to information overload, and
dispose information garbage; and how they make such decisions with the limited cognitive
capacity. The project aims to deepen our understanding of decision-making mechanisms and
provide systematic scientific analysis and theoretical support for making adaptive and effective
decisions in the environment of Internet mass information.
黄元娜， 魏子晗，沈丝楚，王晓田，葛列众， 何贵兵，李纾. 互联网海量信息环境对人类决策提出的挑战及其应对方式[J]. 应用心理学, 2017, 23(3): 195-209.
HUANG Yuan-na, WEI Zi-han, SHEN Si-chu, WANG Xiao-tian3, GE Lie-zhong, HE Gui-bing5, LI Shu. Decision Making in the Environment of Internet Mass Information: challenge
and response pattern. 应用心理学, 2017, 23(3): 195-209.
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